Now the Wine Bra: Woman can boost her cleavage by filling it with booze

London: Women can boost their cup size – by filling a bra with Wine.The Wine Rack allows the wearer to fill the special cups with their chosen drink and sip it while also having bigger-looking assets.

According to the Sun.co.uk report, the wacky creation is the brainchild of Brooks Lambert, whose first concept was “The Beerbelly” for men.

US-based Cooler Fun LLC — which has bought the rights to both “stealth beverage systems” — says some customers are even combining both products to appear PREGNANT.

Sales manager Annelise Knirr said: “I have worn it out to a concert and it was the funniest thing I have ever done.I couldn’t stop grinning and, to be honest, I was the life of the party.

“You have to see it in action to understand the scope of its hilarity.”

The WineRack, which fits sizes 32A to 38C, can hold 750ml — the equivalent of a wine bottle — and boost cups by up to two sizes.

And once the liquid is finished you can blow into the valve to fill them back up.

Cooler Fun, which is located in Missouri, USA, has started selling in the UK and says its products are being snapped up by both “young and older” men and women.

Annelise added: “These people out to enjoy themselves and have a good time while enjoying a cocktail hidden underneath their clothing.

“They are also smart enough to know how much money they can save while doing it.”